Pashmsutra values your privacy. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you interact with our website, services, and products. By using our platform, you agree to the practices described here.

This Privacy Policy applies to Pashmsutra and the Services offered through our website, operated via Shopify. It governs all aspects of data collection and processing in connection with your use of our platform.

1. Personal Information We Collect

"Personal information" refers to data that identifies you or can be linked to you. We may collect:

• Contact Information: Name, email, phone number, billing and shipping addresses.

• Financial Details: Payment card data, transaction records, and related payment info.

• Account Data: Username, passwords, preferences, and settings.

• Transactional Data: Items viewed, purchased, returned, or exchanged.

• Communication Records: Emails, chats, and customer service interactions.

• Device & Usage Info: IP address, browser type, session duration, interaction logs.

2. How We Collect Personal Information

• Directly from You: During account registration, purchases, or customer interactions.

• Automatically: Through cookies and usage tracking tools.

• Via Shopify and Service Providers: For hosting, analytics, and customer service.

• From Partners & Third Parties: Where applicable and lawful.

3. How We Use Personal Information

• To Provide and Improve Services: Process payments, fulfill orders, manage returns, personalize your experience.

• For Marketing and Promotions: Send relevant offers and advertising (you can opt out).

• To Enhance Security: Protect accounts, prevent fraud, and investigate suspicious activity.

• For Communication: Customer support and service-related notices.

• Legal Obligations: Compliance with laws and official requests.

4. Disclosure of Personal Information

We may disclose personal data:

• To Shopify: Our platform host, who supports core functionalities and personalization. (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping). 

• To Vendors and Partners: Marketing, shipping, and payment partners. Our business and marketing partners may use your information according to their own privacy policies. Depending on your location, you may have the right to ask us not to share your information for purposes like showing you targeted ads or marketing based on your activity across websites and online services.

• With Your Consent: Such as to ship you products or through your use of social media widgets or login integrations.

• Within Corporate Affiliates:  or otherwise within our corporate group.

• For Legal or Business Events: such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

5. Shopify's Role

As our service host, Shopify processes your data in accordance with their own policies. To understand their data handling and your rights, visit Shopify Privacy Policy.

6. Third-Party Links

We may link to third-party websites not governed by this policy. We are not responsible for the privacy practices of those sites. Always review their privacy terms before sharing data.

We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

7. Children's Privacy

Our services are not intended for minors. We do not knowingly collect data from users under the age of majority. If such data is discovered, it will be promptly deleted.

8. Security and Data Retention

We take reasonable steps to secure your data. However, no system is 100% secure. Please avoid transmitting sensitive info via unencrypted channels.

We retain data as long as necessary to:

• Maintain your account

• Fulfill our legal or contractual duties

• Provide our services

• Resolve disputes

9. Your Rights and Choices

Depending on your jurisdiction, you may have the following five major rights. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

• Access to your personal data: You may have a right to request access to personal information that we hold about you

• Correction of inaccurate data: You may have a right to request that we correct inaccurate personal information we maintain about you

• Deletion of your data: You may have a right to request that we delete personal information we maintain about you

• Portability to move your data: You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions

• Managing Marketing Preferences: We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made

To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en

Exercising your rights

You have the right to access, correct, delete, or restrict the use of your personal data, depending on the jurisdiction in which you reside. To exercise any of these rights, please contact us using the details provided below.

We will not discriminate against you for exercising any of these rights. However, in line with applicable laws, we may need to verify your identity before processing your request. This helps ensure your data remains secure.

If you choose to appoint an authorized agent to make requests on your behalf, we may require documentation proving you have permitted the agent to act for you. In some cases, we may also need to confirm your identity directly.

We are committed to responding to your requests in a timely and lawful manner, in accordance with all applicable data protection regulations.

Complaints

If you have any concerns about how we handle your personal information, please reach out to us using our contact details. If you're not satisfied with our response, you may have the right - depending on where you live - to appeal our decision or file a complaint with your local data protection authority

10. International Data Transfers

If we transfer your personal information out of the European Economic Area (EEA) or the United Kingdom (UK), we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or any equivalent contracts issued by the relevant competent authority of the UK, as applicable. These legal tools ensure your personal data receives an adequate level of protection, unless the transfer is made to a country that has already been formally determined to offer such protection.

11. Updates to This Policy

We may revise this Privacy Policy to reflect changes in law or practices. The latest version will be posted on our site with the updated date, and provide notice as required by the applicable law.

12. Contact Information

For questions, concerns, or requests regarding your privacy or this policy, contact us at: Email: info@pashmsutra.com
Phone: +91 93107 02811
Address: G-503, Prateek Stylome, Sector-45, Noida-201301, Uttar Pradesh, India.